كيف تقود شركة عائلية نحو التحول الرقمي الذكي مع احمد رشاد وعلاء سجاع

نقود رحلة عملية لفهم التحول الرقمي كقرار استراتيجي لا كشراء برمجيات. نعيد تصميم العمليات، نجيب سؤال ما الفائدة للفريق، ونبني تحسيناً مستمراً يقيس القيمة الحقيقية ويشجع تبني الأدوات خطوة خطوة.

• ربط التحول الرقمي بأهداف العمل
• قياس القيمة عبر زمن الدورة ودقة البيانات
• الاشتراك السحابي بين الكلفة والعائد
• منهج الإصدارات الصغيرة والتحسين المستمر
• التواصل مع الفريق وسؤال ما الفائدة لي
• خصوصية الشركات العائلية والحكم الرشيد
• مؤشرات قيادة تربط المالي بالتشغيلي
• ثقافة المخاطرة المحسوبة والتعلم السريع

احضروا لايف: هنطلع نعمل مناقشة، صحاب شركات، أي حد موظف شكل الشركة عنده مشكلة، سؤالك نجاوبه، شكراً

Chapters

• 0:00 تمهيد: مشكلة القرار والاستثمار
• 2:10 ربط التحول الرقمي بالاستراتيجية
• 6:00 اشتراكيات السحابة وفهم القيمة
• 10:30 التواصل الداخلي وسؤال الفائدة
• 14:30 مناهج التغيير والتحسين المستمر
• 20:30 مقاييس مالية وتشغيلية لاتخاذ القرار
• 26:00 ثقافة المخاطرة والرؤية القيادية
• 31:00 ختام: خطة عملية وأسئلة الجمهور

Transcript

SPEAKER_03: 0:51

And a podcast way and killed at me hala tools, and the first thing is that the first thing the being will be Ahmed Hangel Fia Al Silaf Taedko Kula, a la tulba at elect cool, postbook post it al Hala, oh Nana post the Mosul Tayko. Alhalfet Kalinda Fia Ale Muskida Mustake with Abi Shirketa Eli, Wiya Muskid Al one man two, ow El Koed Ohad, Zembiul, O Zemad Biul, Amalhag, Il Mutra Alcherkat Memen, Uma fish e Hag of Totarak, Lazim Taadim Udemu, Lesim Yof Ali, Kalina al Muskeda, Utorahna, Hedul, Mukelika, Kalinna al Azmut, We Lesim T Hal, Tcherketal Tenmu, What Harak Lod. Halat in Ardana Kalem Ali Haled Ale given one of Tarahans Taniha in the Lisboa defect, the Nathan Kellem Ale Moduan, and a Bahum gidden of Hebbe Talhomid Chulli, and a Kellem Ale Idor Tahir We Digital Transformation. Kulumitla Dum Hatu Erga Hatutin had the Mayizha and we could sort of make hood with them, SF Yashal, Fi Dorothir.

SPEAKER_04: 2:52

Um Fadaluati Yanihata can see a kebrit uh employees to meet more. Will Malumet, Linsa ku bit uh team aliha in decision our coral out with a bit not for me? In National R of Kulan Mahumeth in nana uh uh to communicate with uh uh present illuminators, or combati, echnatem, gay name uh uh accounting numbers or financial numbers with Isaac. Uh the one back to the understanding of cloud computing, the the subscription kula show myskibira and soft because you're yet a fee uh suh level mode.

SPEAKER_03: 6:04

Uhulu, which mebnia, mebnia ala kebrot uh, muskele decadari and a kalibala muskele tas al the walk. Muskele shirk, we behindu chakra gid them go, Igiwa tahabu Adin the Lil Keda Biaclubaba Dolabitash, we have to bole key, and andiam uh an andiwa to have the and shirk software, uh muking gible to Boromiket Hellakil Moto. Tell Tahwahid uh, we t by gurrob finest, umar wahde, uh muhsib soap, and sene, uh computer, shakelbero alam, dechal share a kid computer, laptop, u gable software gid, we're Mohammed Elf Mabruka and Harda, uh Benata Howard Kamehameha, Ubungarra Hagad. A scenario that's a very good thing.

SPEAKER_04: 7:20

But also communication. So, analyze how software, investments, analyzam the strategic decisions. We ill capabilities. Bad Mahamat Kalam that line of street software, but meet also, we fact we give like a mental machte with subscription, which machte software is our digit is digitized digitization and metal in a also digital transformation. Besides me for communication, besides me, in an attack data, I shall have me alive karoros. A and one karorot, and then karate fields, digital finance, hella investment, hella shirkadi, eyes at leap, the Tariana. But I am at Hisabi in the digital transformation, Had of Lana I Walla, Mugarod and Harmi Flute, are a software and if you know the software in Nana, get the software on a kid in Muskella.

SPEAKER_03: 11:03

What's in it for them, Lemon? What's in it for me in the lady had a f me, may have me. What's in it for me? Anna has to feed e and a ha hacktabi, listen to a hymn away. Alaska Modo isn't better, we listen to Ratab. Ya anyhow like Anath Hadas can hide on to Hibra Birb, Rogelde and Birgid, Yani Michael, how come aid his techemic. So how another robund, how may you rock? So echadoctor in Senna, or the Motorfit Fluz Kitira Gidden, how a letter gidden, echet no borg of echir, motor noehod corota. Yemen who you would give me dairy the an in mechanical, Yemen hoy is the feedback of rot to re attenia, o Yemen hoy shukram. Fanal is the alinifi Korotzabu, had kuna good of the landakbor, and canetil binya tahtiya, it's a landak of coolet, lessen to a shunt of tatawan bakami.

SPEAKER_04: 12:17

So, in nana owl haga in Yani, the Murray tell them in this um Mahawal Shin Nana at Dilhom um Anana Ahmed Yaitahirod Kitina. Family business, we uh Ya Ahmad Echna Dilwati and then Shirka next board, Fabia Gama, Echna Li Hanam Aw Hag Le and I digital transformation. It means that in the Gili, Ashen, also L Hadaf and Nana I also Hadafna is Sana Liga, I was Sala Tin Lugayi. If you do eighteen months, that's very good.

unknown: 13:17

Yeah.

SPEAKER_04: 13:18

But software how in digital transformation deep the hell. What's in it for him or her? A lady hath alone what if she in the hoa dehair alium hayatumfa and cover shirk, mub, home, high gwaru, ma shirka. Tell it haga harien most, and department maravah, the letter in the hospital planaman rule, the uh uh transformation. How are we gonna roll it? Yay.

SPEAKER_03: 15:58

We have fruit, in muskele software, Yaman Muskila mixed software, must have haggany of royal, root how and kidali Oslo. Uh Pino Borgia in the in the letter how to rock them, haggard. Ya hagamusta mirror, the kid let him iteration, iteration, and a book to alpha mogulbah, mugul batter. If you mugabut woo, I get in Mugab kit illibu terga L Woro, Sa, get it ill got L Woro. In te fit how to rockan, less important, we tick it with how to hire Yiminus me, with a total and gor up kid at he uh continuous improvement, Yan if he uh in Tasimus temir moda mishaps.

SPEAKER_04: 16:48

Allah in our Kaisen, El Kaisen model of leadership, our mindset with the furra, Yani, Uliala in the in um in a few software, shirk software uh had installed the software, how to misduru in how planning with almost the meeting, Moldova Consultant for Change Management, Fair Business Development, Ishtag Mayak in Moldova the investment. But mission mushilla, I'm an arrifna that decision. A decision is telling us digital transformation is part of our business strategy. It's it's part, yeah, and software that we have to do.

SPEAKER_03: 20:11

And how to read, and if the model is a change management model, and a military habitat, and featherman hotel, the adorated. What had it? Rocham Lizem of Dolphin Royal Pati Tool many mission, too many machine, let's em offdon, a hell nana, a water nest, and three event, and calem, and three emulate, come on fitur, al Hazard, Shirke, Rocham Temeny, Bad Matter Biafan, Lesim Ofdon, a separate ter Guzuru, go a shirke, the had Mel Moz of a Gididi Ligi, Yigi at Tahir, Halosia Gidi, Zemagulia.

SPEAKER_04: 23:18

Yeah, Shirka, where Maush polu knows to invest the software, our mystery investment consultants and my investment for recruiting. Whoa, we'll appear strategically, and nana amen, and nana and digital transformation for decision making the side of Shirka Kulliomba Busta, I'll accept a la andi, and I do ring salada, and financial sheets to Sati is Sanedi Shahrida, compared to Cham Sharon Lefet, it fails the Naharda Ahmad E, it fails the visits to Nahada with the Amanal Shah and the Fet E compared the Shah in Sanadi with Sarah and the Fetit Il Hustan, ill reviews with Al Claims Landi, il uh ill illum on marketing efforts, because we have to use the same thing.

SPEAKER_03: 29:18

Kanduna kedep upuna kede yanirga Nikele mehna ikalini if halat and order aminu Halutak the Shirka Ili family business. Has when I ablim Kusha Abdima Fel Azemi Ulu, Ay had the Gama Samana deleti, we uh salut mushkelem and shekel alihe or lina gamma ekful comment, or lina alal Facebook, ill hasul, ill mushkel hasalutlac, well if you had the and mushkele, as a zinek, the mushkel and hilama, comments, it will na gamma shaken.

SPEAKER_04: 30:01

He's a change management uh lead, comment section, as illa and inshaAllah anna, uh review, tabat uh after the ultra muhem uh the nest, here while our success interna, you'll top an age the money and a mamm in Morda Ha investment, alaya Bemak sub out of fear fluid out of financially. If a hell into a shop hide as I kid on the eight fur against my bad, amant my digital transformation.

SPEAKER_03: 31:04

Taba on taban. After Wahabiul Gumla Diamed, a tager, Yani it to gore, it to gori a tagger woman kashaksuya, yeah, melmuse. Yani Hebbi Shakudrisk Yani Heb below either head he to hud. You lose Han on Shallo, command set tour, high had water, command sanit, layam or reading the family. Then he hagged a cook to what her let the how rockami with a sema moral highman told the lano I like with an awful book and a link to head, and gor of the true around truffle high habit.

SPEAKER_04: 32:54

Well lawant of diltsyimant and dunya mash, la went of dilts of kill me to dunya, hat mashima hal had was all of the while into the two alata. Well kim is in the sort, will cororo, uh in ninta misha, full lahaga, I was a hat at the hellaker figure. But in the tower of the site, I'll kuna haga the cancer and you have to take a risk, let's take risk, see risky.

SPEAKER_03: 34:10

And so, take a next way, and If I mode stop, when I refine to mod, when I refinent under, when I can hai, or gateni sterle and gateni to her tattoo de chirkama circle. And then Magid Durna Duriano Chirk and Willin Castle Shirkini, and good in Chucky Alasaka, this isn't good in Magodi, though, Alaska, I can rock it harak my nano huraked dinye, one uh consultant chotter, one a dirty nana harak diner with them, the salameshi woman shot in our gun.

SPEAKER_04: 35:10

Well a sub shirk, well a businessman to the ala, maybe shagarusha la so, mahma can uh bilaks in the colour machirka tigbar, colemanta in in in leadership skills the tattoo and tickbo. Yani, if you were hidbustaran, in the skill details, a leader, our cod, the ash, why uh under capability, the I shit, meet shak, lamato meet shaft is eyes to the elfish skill, I will I will maharoth in lint ashented meat shop, muhtali fatame, I shented dear telek telef. Mukhtari fateman. Temez Tane.

SPEAKER_03: 35:47

Let's talk ten, and let's have a shirk el babyan Igup Tao Sway, I will sweat less than to ten and ninta mech to tower, one a kale and a bowl, and a kale, and a mechatob, and a tul kulyum lesen secret, kulyum lesn bottle, ashana If and then uh get m shorter fee and shotter fee.

SPEAKER_04: 36:05

That's what we are consultants with his amel ma'am rush alael alaal kit, my trush time. Taba Yani Huma Bigbuk Asha and Moha. Hallo Shoya Givida, Mo I saw the which I be alumet divida, which I tower in Nasty of Manaha Yani, a table outdated with my alumet with technology, will will will moharoth with a mud yani uh it uh tool and accept development of the tower next.

SPEAKER_03: 36:59

What a harak mail of them, kalinna tahul rock on telehazo hadin, first, yeah, if you might gidden gidden, if remack alamustone, if remack alamusto hidel omele, or do, if you make alamustawa, tabul almozophim, alametus to litter, If you might gidden, oh yeah, so alamoro, to almost button, amulkotto, unkind sorok, fruuskitire gidden gidden, who took on the zule, who fill echirga, ashotlu or bad manta contaus at la toe telethem, Ahmad al Habashkur Gidden Gidden, uh the Halamiz of Saroha, and Hala, Il Akhire, Halne Amnina Ashan Hadorotku, Hana Andina Sweet Ace of Hamangam Anehe, L Hadam Kharokla, Amel Post Maksus as Safha Lamel like Saf Hadoru Tamil like with Tebasha, Alas, had post Mahsus, Hangamia Silitku, and I'm live, Mubeshir, Hanitla, Nigel, Namil Muneshama, Sohav Shirke, Ay had the Moz of Shakel Shirka, and Mushkele, Shalonidar Negalia, Shokang the Gudaknar, and the same thing.